Content Writing Course, Copywriting Course

COPYWRITING MALAYSIA, CONTENT WRITING COURSE schoolofdigitaladvertising.com

AND SAVE MONEY

Learn To Write & Design Your Own Digital Marketing Content

Today, the power of advertising is given to all of us, but not the knowledge of Marketing, Advertising and Copywriting. These, we teach at SODA.

Receive The Best Copywriting, Content Writing & Digital Marketing Training in Malaysia

So you wish to market and advertise your products or services online, but not sure how to write and design your ads? You are in the right place. We have specially developed several exclusive courses for beginners to Social Media Marketing and Digital Marketing. We teach participants how to write and design professional Digital Marketing content for better engagement and sales from your target audiences. We also introduce and teach you the ideal Digital Marketing platforms to achieve your marketing and advertising goals in a step-by-step hands-on method. These are the only complete Digital Marketing courses that cover Copywriting, Content Writing, Ad Design, Content Marketing and Digital Marketing Techniques that are taught by experienced Advertising Professionals. Contact us to discuss your company’s Marketing & Advertising goals today. We are happy to tailor-make a course just for you.

Created By An Advertising Agency

schoolofdigitaladvertising.com - cavendish London

A PARTNER INSTITUTE OF CAVENDISH LONDON

PARTICIPANTS' TESTIMONIALS

Here are some testimonials from the lovely participants who attended some of our courses. Register for your course today and get ahead in career or business.

"We know our stuff, and you know your stuff"

I especially liked the copywriting part

I especially liked the copywriting part of the course. – Seiw Lei

5.0

2018-01-14T03:03:56+08:00

I especially liked the copywriting part of the course. – Seiw Lei

https://www.schoolofdigitaladvertising.com/testimonials/especially-enjoyed-copywriting-course/

5.0

I liked that the course was very practical

I liked that the course was very practical. I would recommend extending the days of the course. – Suchi

5.0

2018-01-15T15:34:41+08:00

I liked that the course was very practical. I would recommend extending the days of the course. – Suchi

https://www.schoolofdigitaladvertising.com/testimonials/recommend-extending-days-course/

5.0

There were simple points to understand how advertising works

The course had practical stuff for both visual and Copywriting parts. There were simple points to understand how advertising works. I would rather the Copywriting session has more time and practical. – Pei Yee

5.0

2018-01-15T15:31:48+08:00

https://www.schoolofdigitaladvertising.com/testimonials/simple-points-understand-advertising-works/

5.0

There was a lot of extra knowledge and extra information

There was a lot of extra knowledge and extra information (that was taught in the course). What I liked most about the course are the detail explanations and the hands-on work. – Megana

5.0

2018-01-14T03:28:23+08:00

There was a lot of extra knowledge and extra information (that was taught in the course). What I liked most about the course are the detail explanations and the hands-on work. – Megana

https://www.schoolofdigitaladvertising.com/testimonials/learned-much-advertising-works/

5.0

We know our stuff, and you know your stuff

We know our stuff, and you know your stuff. This is why we had a great training session. – Forever Living Products

5.0

2015-11-13T10:36:56+08:00

We know our stuff, and you know your stuff. This is why we had a great training session. – Forever Living Products

https://www.schoolofdigitaladvertising.com/testimonials/we-know-our-stuff-and-you-know-your-stuff/

5.0

You will get your money’s worth from procuring SODA’s services

Joy Nandy's reputation precedes him - an experienced and sublime Copywriter & Content Writer. I benefited immensely from his condensed and conducive lessons/seminars. His course benefited me greatly in adding flair, brevity and poise to my writings, which is exactly his style of writing (he has authored several books under his belt).

Joy himself is an experienced and famous Copywriter & Content Writer. His 20 years of experience in the field of Copywriting and Content Writing not only served to galvanize his resolution in helping young and budding talents to flourish but also his passion in adding flair once again into the writer's community.

Joy's humbleness and enthusiasm in sharing his knowledge made him an amiable tutor/sensei that wants nothing but the best of you. His international outlook and openness to dialogue made attending his sessions a breath of fresh air. Additionally, his meticulous and utmost kind assistant, Deborah adds another dynamic to his sessions.

Overall, you will get your money's worth from procuring SODA's services. Joy is amiable and sublime not only as a tutor but also a good friend. – Alwin, LLB

5.0

2019-12-02T00:34:59+08:00

Joy Nandy's reputation precedes him - an experienced and sublime Copywriter & Content Writer. I benefited immensely from his condensed and conducive lessons/seminars. His course benefited me greatly in adding flair, brevity and poise to my writings, which is exactly his style of writing (he has authored several books under his belt). Joy himself is an experienced and famous Copywriter & Content Writer. His 20 years of experience in the field of Copywriting and Content Writing not only served to galvanize his resolution in helping young and budding talents to flourish but also his passion in adding flair once again into the writer's community. Joy's humbleness and enthusiasm in sharing his knowledge made him an amiable tutor/sensei that wants nothing but the best of you. His international outlook and openness to dialogue made attending his sessions a breath of fresh air. Additionally, his meticulous and utmost kind assistant, Deborah adds another dynamic to his sessions. Overall, you will get your money's worth from procuring SODA's services. Joy is amiable and sublime not only as a tutor but also a good friend. – Alwin, LLB

https://www.schoolofdigitaladvertising.com/testimonials/you-will-get-your-moneys-worth-from-procuring-sodas-services/

5.0

A very good lecturer, explained everything we asked

A very good lecturer, explained everything we asked. – Carmen

5.0

2019-12-02T00:46:43+08:00

A very good lecturer, explained everything we asked. – Carmen

https://www.schoolofdigitaladvertising.com/testimonials/a-very-good-lecturer-explained-everything-we-asked/

5.0

OUR POPULAR SHORT COURSES & TRAINING

Here are some of our popular courses that companies have sent their staff to be up skilled in. Why not send some of your staff too, or register yourself? We will teach you the skills as practiced by professional advertising agencies.

COPYWRITING & CONTENT WRITING www.schoolofdigitaladvertising.com

WHAT YOU WILL LEARN

In this Copywriting & Content Marketing Masterclass you will learn the the fundamentals of Advertising and how to write sales copy for advertisements the professional way. You also learn the secrets to writing copy that engages with your audiences, and the common mistakes people make when writing ads who do not have this knowledge. In the Content Marketing section you will learn the purpose of Content Marketing and how to bring traffic to your website or products and services through the production of various content as your Digital Marketing strategy.

COURSE OUTLINE:

DAY 1

OUT-BOUND MARKETING:

• ADVERTISING PRINCIPLES
• COPYWRITING
• ADVERTISEMENT DESIGN
• PRACTICAL ASSIGNMENT

DAY 2

IN-BOUND MARKETING:

• CONTENT MARKETING
• CONTENT WRITING
• PRACTICAL ASSIGNMENT
• ASSESSMENT OF CONTENT

COURSE INFO

WHAT YOU WILL LEARN

This Copywriting & Content Writing Course is developed to teach you the two kinds of writing styles that are required in Digital Marketing. This special course focuses on writing for in-bound and out-bound marketing which are the two writing types required to write any kind of Digital Marketing content may they be for advertisements or blogs, website, and script writing. It is your complete writing course for everything you need to excel in online marketing and is exclusive to us.

COURSE CONTENT

CONTENT WRITING & CONTENT MARKETING www.schoolofdigitaladvertising.com

WHAT YOU WILL LEARN

In this Content Marketing & Content Writing Course you will learn the purpose of Content Marketing and how to bring traffic to your website or products and services through the production of various content. You will also learn how to write your content for a desired target audience to grab their attention or to have your website found when people search for the product or service you offer. Unlike advertising, Content Marketing & Content Writing is an in-bound marketing strategy and you can generate sales without spending any money on advertising.

COURSE INFO

COPYWRITING MALAYSIA - schoolofdigitaladvertising.com

WHAT YOU WILL LEARN

In this Copywriting For Beginners Course you will learn the rules for writing sales copy for advertisements and promotional materials. You also learn the secrets to writing copy that engages with your audiences, and the common mistakes people make when writing ads who do not have this knowledge. The course also covers Advertising Basics to make the lesson comprehensive and easy to understand.

COURSE INFO

WHAT YOU WILL LEARN

In this Creative Advertisement Design Course you will learn the skills that will enable you to design all kinds of marketing and sales materials for your social media marketing, digital marketing and also for your websites, blogs, and traditional marketing purposes. Having the knowledge to design any kind of marketing communication material by yourself can save you a lot of money on professional designers’ fees. Check out the Course Information below.

COURSE INFO

WHAT YOU WILL LEARN

This course has been developed by people who have Self-Publishing experience since the 1960’s, and have published hundreds of books. We will show you just how simple it is to get your manuscript into a glossy and beautiful book that you will hold in your hands within a very short time that will cost you a fraction of what anyone else will charge you. Bring your manuscript to the class, and in 3 short days, leave with a print-ready material that you can send to a printer for final printing.

COURSE CONTENT

WHAT IS DIGITAL MARKETING?

If you are not sure exactly what Digital Marketing is and how it works, please watch this video which will give you a very good idea of what it is, and how you too can benefit by learning these skills to market your products and services online. Digital Marketing is simply Marketing, but done online. However, the messages we create and write, are the crucial skills we need to learn that shall be uploaded on the various Digital Marketing platforms available to us. Creating professional Digital Marketing Content is what we specialise in, and is what everybody needs to learn to excel in Digital Marketing.

WHAT IS THE DIFFERENCE BETWEEN COPYWRITING AND CONTENT WRITING?

Many people are not sure of the differences between Copywriting and Content Writing, and since the terms “Content Marketing” and “Content Writing” are fairly new in Malaysia, though very popular in the West, here is a short video that explains their differences. Learning these two kinds of writing styles is what will make you a Rockstar in Digital Marketing.

Our specially developed courses focus on advertising, creative design and writing skills to create effective and professional Digital Marketing content that drives engagement and sales.

5 WAYS COMPANIES CAN BENEFIT THROUGH OUR TRAINING

There are many ways a company can benefit by training its staff in Copywriting, Content Marketing and Digital Advertising as a whole. Here are 5 ways you can benefit by sending your staff to our training programmes.

1. SAVE MONEY

You will save a lot of money on a Digital Marketing Agency’s fee which are expensive and on-going

2. A BETTER JOB

Your staff will surely do a better job at communicating and selling your products and services because they have a better understanding

3. CONTENT CREATION

Your staff can easily create content within your company that can be used for digital marketing and selling

4. FOSTER TEAMWORK

Foster teamwork among your staff when they are involved in fun brainstorming sessions to create content for the company

5. ETHOS & ETHICS

Because your company’s content is created by your staff, your company’s ethos and ethics will also shine through the content created

VIEW COURSES

We are the ONLY training centre in Malaysia that specialises in "Writing for Digital Marketing", which is the most important part in any marketing exercise because "Words Sell".

THE SODA DIFFERENCE

WHY YOU TOO SHOULD TRAIN WITH THE SCHOOL OF DIGITAL ADVERTISING

The School Of Digital Advertising’s courses are not the same as any other because they are organically created by experienced Advertising Professionals with years of practical and theoretical experience, and from listening to the needs of companies and individuals. This is why others have often copied our Course Contents, but they are never equalled.

Unlike many other courses in Malaysia, the courses developed at The School Of Digital Advertising are created by Advertising & Marketing Professionals with close to 30 years of experience, and aims to teach people who have little to no background in Marketing, Advertising and Public Relations (PR) to become Digital Marketing Specialists themselves.

When you choose to Learn@SchoolOfDigitalAdvertising (that’s our email address by the way), you shall be choosing lessons that are unique and useful for life. And this is the SODA DIFFERENCE. Make it your choice and do not regret by selecting a course that can be outdated the very next day.

ABOUT US

“In today’s Digital Business World, EVERY company will need an In-House Copywriter & Digital Advertising Specialist to create Digital Marketing content on a regular basis.” – Joy Nandy (Founder)

Evergreen Knowledge

We specialise in the “non-moving parts” in Digital Marketing, that is, the soft skills required to develop Advertising Campaigns that resonate with your Target Audiences that can lead them to engage with what you advertise online. These are the parts that are “evergreen”, because they are not dependent on any digital marketing or digital advertising platform which change daily. Therefore, the knowledge acquired through our courses can be used by a learner throughout his or her life in any chosen field of work. We specialise in Copywriting and Content Writing of your Marketing and Advertising materials that your Target Audience shall “see, read and respond” – which is the most important part in any Marketing and Advertising initiative. Take this all-important activity of Marketing & Advertising in-house and thrive in Digital Marketing today.

Save Money

Learning these skills can help a company save a lot of money on design and digital marketing agency fees in the long run as companies must post meaningful and valuable content online each day to remain relevant, and this requires “writing”. We combine experience and knowledge drawn from both traditional and digital advertising and offer volumes of knowledge and technical know-how in easy-to-understand beginner-level courses to companies and individuals. Our practical courses allow participants to apply these skills to their businesses immediately to achieve success in marketing and advertising. By learning to Write and Design your own Digital Marketing Content not only saves you money but also allows for your company’s ethos and philosophies to shine through since they are done by your own staff who understands them well.

SODA IS A PARTNER INSTITUTE OF CAVENDISH LONDON

Through our partnership with Cavendish International London, participants can opt to receive a second Certificate of Completion for every course completed with us from a recognised United Kingdom Institute that will further enhance your career prospects. Cavendish offers various Marketing, Advertising and other online courses if you wish to learn more.

LEARN MORE

SKILLS NEEDED TO CREATE DIGITAL MARKETING CONTENT

In our opinion, based on almost thirty years of marketing and advertising experience and knowledge, the skills needed by anyone who wishes to run effective and successful marketing and advertising campaigns, should be as illustrated below.

1. Product & Market Knowledge

2. Marketing & Advertising Knowledge

3. Writing & Communication Skills

4. Digital Marketing Platforms Knowledge

5. Coordinating Online Marketing With Offline Marketing

6. Basic Photography & Design Skills

Digital Advertisers Without Communication Skills
Digital Advertisers With Communication Skills
Chart shows number of direct digital advertisers who DO NOT have Copywriting or Communication skills vs those who do.

Design and Copywriting have far more to do with the success of an ad then the media channel.

The craze for Digital Marketing has to be well understood. It is not the highest in priority because it is merely an understanding of the buttons and functions on a website, and what they can do for us. This can be taught and understood by anybody in a day. These platforms are all made-easy for everyone to understand and use, or they will not be in business. However, the more important part is, what shall we “say” through these digital marketing platforms, is something that has be learned and honed over time. It is a skill to learn and develop through regular practice, and this is the very part, – the words we say in our advertising campaigns, social media posts, and blogs are what our potential customers will read and react to. These are the skills that are all-important in marketing and advertising – Communication Skills. This is what SODA specialises in and aims to equip learners with the right skills for Digital Marketing success. The skills learned here are the very skills you will need for life, and they will never change, unlike the marketing platforms themselves.

VIEW ALL COURSES

Blogging or "writing" is the ultimate way to drive traffic to your website, and as a Search Engine Optimisation (SEO) Strategy – Google

COMPANIES NEED TO TRAIN STAFF IN DIGITAL MARKETING SKILLS TO SAVE MONEY

Don’t be left behind. At the rate everything is going digital, no one has a choice but to embrace digital technology and marketing. Let us share with you what we have learned in Digital Marketing and Content Marketing, so that you too can benefit from their advantages. By training your staff in Digital Marketing techniques, can save you and your company lots on third-party agency fees, whilst creating a more fun atmosphere at work. We are able to tailor-make a course just for your company’s marketing goals. Get in touch today to let us know what your goals are – and we will come up with a course just for you.

ENQUIRE

Even after we have mastered all the Digital Marketing channels and platforms – we still need to design and write ads for our target audience to "read". This is what lacks in most Digital Marketing courses.

PERSONALISED ATTENTION

The trainer has lecturing experience from London and is aware of the importance of providing individual attention to participants and students, and this is what you can expect out of our training courses.

https://www.schoolofdigitaladvertising.com

Copywriting Courses Malaysia https://www.schoolofdigitaladvertising.com

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OUR FACEBOOK UPDATES

Check out our latest social media updates and posts.

School Of Digital Advertising

College & University

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The School Of Digital Advertising was created to help equip business owners and their staff with the skills required to develop content for a company's digital marketing needs. We specialise in Copywriting, Content Writing & Content Marketing.

School Of Digital Advertising

1 week 1 hour ago

📕 Do you wish to Self-Publish Your Book Affordably in Malaysia? ✍🏼 . 👍 Now you 💯 can – Easily, Quickly, and Affordably 💰 . 👉 Self-Publishing is not as difficult and costly as many make it seem. . 👉 In under 30 days, you can be holding your own beautiful, and glossy printed book in your hands (if your manuscript is ready) 🖐 . 👉 You can get your book published and printed at a cost lower than the cheapest publisher in Malaysia. . 👉 Book printing is very cheap in Malaysia, you should know. . 👉 We have developed a short course for authors and writers who wish to Self-Publish and Market their books – at a very affordably rate. . ✅ Never before has such a course…

How To Self-Publish & Market Your Book in Malaysia - Course | Training

Bring your manuscript to the class, and in 3 short days, leave with a print-ready material that you can send to a printer for final printing. Low Cost Publishing.

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School Of Digital Advertising

1 week 1 day ago

Discover the secrets of fake social media likes, followers, etc. This is a Must Watch video.

Celebs, Brands & Fake Fans (Social Media Documentary) | Real Stories

What's real and what's fake in the world of social media? This documentary investigates. Facebook - https://www.facebook.com/RealStoriesChannel Instagram - @...

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School Of Digital Advertising

2 weeks 5 days ago

💻Digital Marketing is simply marketing on digital platforms, such as, google, facebook, LinkedIn, etc. But if we wish to post or run some ads on these platforms, we need to know what to "say" to our target audiences. The School Of Digital Advertising is the ONLY centre in Malaysia that specialises in what we "say" through our Digital Marketing Content. 👉We specialise in WRITING the words we will say to our target audiences that creates engagement and sales. 👉For course information, please visit www.schoolofdigitalmarketing.com Today.

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School Of Digital Advertising

1 month 3 days ago

📣 Many people who advertise on Facebook get stuck when it comes to writing copy for their ads that is crucial to the success of their advertising efforts. Without Copywriting knowledge, you could be wasting your money on the advertising platform. The School Of Digital Advertising has developed a beginner level course for anyone who wishes to learn how to set-up and run effective digital advertising campaigns that convert through a sound understanding on how to write good and relevant copy for Facebook Marketing. To be sure not to waste your marketing budget that commonly happens due to the lack of this kind of knowledge, it would be wise to register for this course before you run any Facebook advertisements. Read this article on how you can learn to write…

Learn Copywriting for Facebook Marketing For Better Engagement and Sales - School Of Digital Advertising

This Copywriting for Facebook Marketing Course, is specially developed for people who have little to no experience in Copywriting and Facebook Marketing.

4 1

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School Of Digital Advertising

1 month 4 weeks ago

Best Strategies on Facebook Ads for Life Insurance Agents

6 Tips on Facebook Ads for Life Insurance Agents - School Of Digital Advertising

Create better performing Facebook ads for life insurance agents with these 6 tips that are …

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BLOGS & UPDATES

Through our blogs, you can have a better understanding of why we created our courses and how you can apply the knowledge. We also share useful digital marketing information and updates.