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Content Marketing & Content Writing

Content Marketing & Content Writing


Get Better Traffic & Sales Through Content Marketing

While we all need to use digital platforms and services for our everyday lives, let us not forget that it is only words that is the fuel that powers the internet.


We have not read or written as much as we have in the past few years compared to man’s entire history. Today writing matters more than anything else because everyone needs content, and content starts with an idea, then a script.


This Content Marketing & Content Writing training is specially developed by The School Of Digital Advertising to provide learners with the knowledge and skills needed to create great organic content that shall drive traffic to your websites.


Google prefers websites and blogs with original and creative content and ranks these blogs and websites highly on their search platform. This course will teach you the creative process and ideas to develop interesting and engaging content. Once a concept or idea is developed, the writing lessons start on how we shall express this idea in the best way to engage and captivate our target audience’s attention. This course focuses on the creative development or idea generation for marketing content along with the creative process to develop and execute these ideas.


Content Marketing & Content Writing is the trend for Digital Marketing currently according to news and reports around the world. It states that companies and employers prefer Content Marketing & Content Writing as a marketing strategy because it is virtually free, yet very effective in creating trust and sales among audiences.


The more content we create, which includes blog writing and social media posts, the better our products and brands will be seen. It is only through the power of words that our products or services will be discovered by a potential buyer of our products or services on the internet.


Learn how to create content and copy that drive engagement and sales from experienced Content Writers and Copywriters.

Who Is This Course For

The School Of Digital Advertising’s panel of practitioner-lecturers has specifically structured the curriculum to focus on current trends and best practices in Content Marketing. Through dynamic lectures, case studies and small group discussions, you will be exposed to the fundamentals of Content Marketing & Content Writing to be able to develop engaging and relevant content for your marketing and advertising needs. This course is perfect for:

• Companies and individuals who wish to market products and services through Content Marketing & Content Writing strategies.

Size of Group: 6 – 30 Participants

Certification: Certificates Awarded

Course Duration: 2 Days | 16 Hours | 9.30 am to 5.30 pm

Level: Beginner to Intermediate

CONTENT WRITING & CONTENT MARKETING www.schoolofdigitaladvertising.com

Content Marketing & Content Writing


You Will Learn

Course Content:

* Request For Course Content

Beginner Level

Our courses are suitable for beginners to digital study


Digital Advertising skills are highly sought by employers


Digital Technology is the future – let’s embrace it

You Can Do IT

Anyone can learn digital skills! It is not that difficult (after you learn)


We have been there too, so we understand the process from analog to digital

Skills For Life

Digital skills are not only for business, but also for life

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Are your courses suitable for beginners?

Yes. All our courses are suitable for beginners to intermediate levels.

What age groups do you accept?

We are never too young nor too old to learn a new skill. So we accept a wide range of age groups including retirees and pensioners.

Will I need to be able to operate a computer?

Yes. If you know the basic functions of the computer and email, you are eligible.

Any discounts for seniors and juniors?

Yes. Please email us. Thank you.

Is your certificate good for professional use?

Yes, it is. There is a demand for this digital advertising skill, but very few know it, so employers are constantly looking to hire such talent now.

What's the duration of your courses?

Most of our courses are One-Day courses. Duration: 8 hours from 9.30 am to 5.30 pm.

How can I pay the fees?

You may pay by cheque, credit/debit card (online), cash or bank transfer. With thanks.

How about parking facilities?

There is ample covered and secured parking at our building. No problem.