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Copywriting & SEO Copywriting

Copywriting & SEO Copywriting

ONE-DAY COURSE FOR BEGINNERS

Words Sell

This Copywriting & SEO (Digital) Copywriting One-Day Course in Kuala Lumpur, Malaysia, is specially developed for people who have little to no experience in Copywriting.

 

Copywriting has been a skill practiced by a select few. But today with social media platforms encouraging everybody to place ads through them, making everybody believe that he or she is a qualified copywriter and artist, has been misleading, in fact. It is yet a skill that needs to be learned. This is a skill and practice that has been in existence for centuries – there are specific laws and rules to “writing for sales” i.e. Copywriting, – which is different from many other types of writing.

 

A Copywriter writes text or copy to do a specific job, that is to promote, sell or bring awareness to something in the shortest and quickest possible way.

 

The idea is to use as many strategic words as possible that the target audience can relate. In the digital world, we have to also choose words that are ‘keywords’ so that when people are searching for such words, our websites show up to them.

 

Similarly, there are several other considerations and words selections, sentence structures, etc. that we have to learn before we can write copy that sell.

 

The School Of Digital Advertising has specially created this course which is also exclusive to it, for the benefit of people who wish to market and sell online and offline. It is created by advertising agency practitioners, and the course is delivered in a practical format ready for application.

 

The internet survives on words, Google is only about words and text, coding is about words; sales, marketing and communication are about words, and finally, all our daily interactions, are also about words.

 

This is Copywriting – the ability and flexibility to write on a variety of things and subjects whether to sell or inform. This is the true and inherent power of Marketing. Be a Wordsmith.

Who Is This Course For

The School Of Digital Advertising’s panel of practitioner-lecturers has specifically structured the curriculum to focus on current trends and best practices in Copywriting. Through dynamic lectures, case studies and small group discussions, you will be exposed to the fundamentals of Copywriting to be able to develop copy for your marketing and advertising needs. This course is perfect for:

• Companies and individuals wishing to self-write advertisements and marketing materials for traditional and digital marketing.

Size of Group: 6 – 20 Participants

Certification: Certificates Awarded

Course Duration: One Day | 8 Hours | 9.30 am to 5.30 pm

Level: Beginner to Intermediate

Copywriting course
SODACERT FOR PRINT

Certificate in Copywriting & Digital Copywriting

ONE-DAY COURSE

You Will Learn

Course Content:

* Please fill out your name and correct email address and receive your Course Content immediately after you click ‘Get Content’ below

Beginner Level

Our courses are suitable for beginners to digital study

In-Demand

Digital Advertising skills are highly sought by employers

Technology

Digital Technology is the future – let’s embrace it

You Can Do IT

Anyone can learn digital skills! It is not that difficult (after you learn)

Understanding

We have been there too, so we understand the process from analog to digital

Skills For Life

Digital skills are not only for business, but also for life

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FAQs

Are your courses suitable for beginners?

Yes. All our courses are suitable for beginners to intermediate levels.

What age groups do you accept?

We are never too young nor too old to learn a new skill. So we accept a wide range of age groups including retirees and pensioners.

Will I need to be able to operate a computer?

Yes. If you know the basic functions of the computer and email, you are eligible.

Any discounts for seniors and juniors?

Yes. Please email us. Thank you.

Is your certificate good for professional use?

Yes, it is. There is a demand for this digital advertising skill, but very few know it, so employers are constantly looking to hire such talent now.

What's the duration of your courses?

Most of our courses are One-Day courses. Duration: 8 hours from 9.30 am to 5.30 pm.

How can I pay the fees?

You may pay by cheque, credit/debit card (online), cash or bank transfer. With thanks.

How about parking facilities?

There is ample covered and secured parking at our building. No problem.